Superwhisper, A Zero-Employee Business, and $20k AI Agents
AEC Matrix—March 10, 2025
Good morning! Today is Monday, March 10, 2025 and this is what’s top of mind for me in the AI and tech world right now.
Quick Note: If you find these newsletters interesting, helpful, or otherwise a good use of your time, it would mean a lot to me if you forwarded this on to just one person you think might also enjoy it. Thanks!! —Matt
Tool I’m Using
This week I discovered superwhisper. Superwhisper is an AI-powered voice-to-text app that works seamlessly across apps on Mac and iOS.
I’ve avoided experimenting with these kinds of apps before because I didn’t think I needed them. I figured my phone already had a voice-to-text feature if I wanted it.
But superwhisper is different.
First, it’s more accurate than the voice-to-text built into the OS. But more than that, you can set up various “modes” (like text, email, notes, etc.) that properly format the output for each situation. The AI first processes your voice into text, and then it can post-processes that text into a more useful final output.
Video I’m Watching
In this video Barbara Jovanovic explains how she runs a “zero-employee” marketing agency powered by AI tools (including the above-mentioned superwhisper).
This video was immediately helpful for me in two ways:
ideas for powering up the existing internal marketing and content team in my business
improved my understanding of how to leverage AI tools in general, e.g. using ChatGPT to help craft effective prompts for… ChatGPT
News I’m Following
OpenAI is reportedly planning to release a series of “agents” ranging in price from $2,000 to $20,000 per month.
As a reminder, in this context “agent” means an AI-powered entity that can operate independently, without direct prompting for every step. The currently-available “Deep Research” tool in ChatGPT could be considered an early research agent, as it takes your initial prompt, goes off and follows various leads, then compiles an organized report.
Deep Research is currently available for $20 per month, which even one useful research report would easily justify.
What would an AI tool need to be able to do for you to consider shelling out $2k per month for access? What about $20k/month?
That’s it for this week! Be well.
Matt